SEO report of optimat.co.uk

Optimat - Market Research and Strategy Consultants
www.optimat.co.uk/
Optimat research and strategy consultants. Optimat is one of the leading research and strategy consultancies in Europe. The company works with a wide ...
Tasks
- Make the site mobile device friendly.
- Select one version of your site as main and make a redirect from other versions to that one.
- Avoid using deprecated HTML tags.
- Implement the viewport meta tag.
- Try to make your site load faster.
SEO
URL
Domain : www.optimat.co.uk/
Character length : 18
Title
Optimat - Market Research and Strategy Consultants
Description
Optimat research and strategy consultants. Optimat is one of the leading research and strategy consultancies in Europe. The company works with a wide variety of clients from the business, academic and public sectors to help clients identify and assess investment opportunities, diversify into new markets and build new businesses. Our highly qualified teams of strategy consultants have particular expertise in the areas of economic development, technology commercialisation and business growth.
Keywords (meta keywords)
strategy consultants, consultants, economic development, technology commercialisation, business growth, strategy development, market research, sustainability, innovation, knowledge, innovation, primar
Error! Using “meta keywords” is meaningless in a while.
Error! Using “meta keywords” is meaningless in a while.
Open Graph Protocol
Error! The website does not use the OG (Open Graph) protocol.
Dublin Core
Dublin Core is not used
Underscores in the URLs
Good! No underscore (_) found in the URLs.
Search engine friendly URLs
Error! Not all URLs are SEO friendly on this website!
- http://www.optimat.co.uk/.. /www.optimat.co.uk ("I accept / Hide this message")
Checking the robots.txt file
The robots.txt file is missing!
Social
Social Engagement
No info found.
Content
Doctype
XHTML 1.0 Strict
Encoding
Error! The character encoding setting is missing!
Language
We have found the language localisation: ”en”.
Title
Optimat - Market Research and Strategy Consultants
Character length : 50
Good! The title’s length is between 10 and 70 characters.
Character length : 50
Good! The title’s length is between 10 and 70 characters.
Text / HTML ratio
Ratio : 22%
Acceptable! The text / code ratio is between 15 and 25 percent.
Acceptable! The text / code ratio is between 15 and 25 percent.
Headings
| H1 | H2 | H3 | H4 | H5 | H6 |
|---|---|---|---|---|---|
| 4 | 2 | 1 | 0 | 0 | 0 |
Heading structure in the source code
- <H2> Specialised Consultancy Services
- <H2> Working at the Interface of Industries, Markets and Technologies
- <H1> Economic Development
- <H1> Technology Commercialisation
- <H1> Sustainable Business Growth
- <H1> Optimat - research and strategy consultants
- <H3> Latest Posts
Word cloud
- business8
- development8
- research8
- strategy7
- optimat7
- market5
- growth5
- sustainable4
- public4
- economic4
- technology4
- read4
- services4
- policy3
- website3
- into3
- innovation3
- cookies3
- analysis3
- clients3
- commercialisation2
- helping2
- providing2
- expertise2
- companies2
- projects2
- turn2
- investment2
- all2
- company2
- opportunities2
- consultants2
- new2
- promoting2
- exploitation2
- programmes2
- european2
- markets2
- quality2
- evidence2
- effective2
- detailed2
- settings2
- cookie2
- formulation2
- strategic2
- help2
Keyword matrix
| word | title | descriptions | heading |
|---|---|---|---|
| business | |||
| development | |||
| research | |||
| strategy | |||
| optimat | |||
| market |
Two Word cloud
- read more3
- market research2
- strategy consultants2
- business growth2
404 Page
The website has a 404 error page.
Flash content
Good! The website does not have any flash contents.
Frame
Good! The website does not use iFrame solutions.
Images
We found 10 images on this web page.
Alternate attributes for the following 1 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.
Alternate attributes for the following 1 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.
Readability
Flesch–Kincaid Grade Level
8.00
Flesch Reading Ease
54.90
Coleman Liau Index
12.00
Automated Readability Index (ARI)
6.90
Dale–Chall Readability
8.20
SMOG Index
11.50
Spache Readibility
5.00
Number of letters
4883
Number of words
981
Number of sentences
101
Average words per sentences
10
Number of syllables
1648
Syllables in words
1589
Average syllables in words
1.68
Number of words in first three syllables
211
Percentage of word / syllables
21.51
Words not in Dale-Chall easy-word list
482
Words not in Spache easy-word list
244
Technologies
Mobile optimization
Error! This website is not optimized for mobile devices... It is optimized for devices which have at least 980px wide display!
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Redirection (www / not www)
Error! The web address is accessible with and without www!
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Printability
Suggestion! Unfortunately, no printer-friendly CSS found.
Meta Tag (viewport tag, mobile devices)
Error! The meta tag named viewport is missing.
Speed test
Server response time
The server response time is not fast enough: 1.9 seconds have passed until the page started to load.
Loading time
5,250 ms
Table layout
Good! No nested tables found.
Number of HTTP resources
33
Number of source domains
2
Render blocking resources
The elements below are blocking the “above the fold” rendering.
List of render blocking javascript files
List of render blocking javascript files
- https://www.optimat.co.uk/diapo/scripts/jquery.min.js
- https://www.optimat.co.uk/css/optimat-style.css
- https://www.optimat.co.uk/diapo/diapo.css
Speed test – Javascript
Javascript
Good! Just a few javascript files are detected on the website.
- http://www.optimat.co.uk/diapo/scripts/jquery.min.js
- http://www.optimat.co.uk/diapo/scripts/jquery.mobile-1.0rc2.customized.min.js
- http://www.optimat.co.uk/diapo/scripts/jquery.easing.1.3.js
- http://www.optimat.co.uk/diapo/scripts/jquery.hoverIntent.minified.js
- http://www.optimat.co.uk/diapo/scripts/diapo.js
File size of all javascript files combined
380.07KB
Javascript minifying
You can save 128.3KB (52% compression) on the analysed URL by minifying the javascript files.
Speed test – CSS
CSS
Good! Just a few CSS files are used on this website.
- http://www.optimat.co.uk/css/optimat-style.css
- http://www.optimat.co.uk/diapo/diapo.css
File size of all css files combined
54.02KB
CSS minifying
You can save 11.6KB (22% compression) on the analysed URL by minifying the CSS files.
- By minifying https://www.optimat.co.uk/video-js/video-js.css you can save 7.1KB (29% compression rate)
- By minifying https://www.optimat.co.uk/css/optimat-style.css you can save 3.8KB (16% compression rate)
- By minifying https://www.optimat.co.uk/diapo/diapo.css you can save 787B (20% compression rate)
Speed test – Compression
Uncompressed size of the of the HTML
18.12KB
Gzip compression
Error! By using Gzip you can save 108.4KB (73% compression) on your site.
- By compressing https://www.optimat.co.uk/video-js/video.js you can save 108.4KB (73% compression rate)
- By compressing https://www.optimat.co.uk/diapo/scripts/jquery.min.js you can save 58.1KB (64% compression rate)
- By compressing https://www.optimat.co.uk/.. /jquery.mobile-1.0rc2.customized.min.js you can save 32.4KB (68% compression rate)
- By compressing https://www.optimat.co.uk/diapo/scripts/diapo.js you can save 32.1KB (79% compression rate)
- By compressing https://www.optimat.co.uk/video-js/video-js.css you can save 19.6KB (79% compression rate)
- By compressing https://www.optimat.co.uk/css/optimat-style.css you can save 19.4KB (78% compression rate)
- By compressing https://www.optimat.co.uk you can save 12.4KB (70% compression rate)
- By compressing https://www.optimat.co.uk/diapo/scripts/jquery.easing.1.3.js you can save 6KB (75% compression rate)
- By compressing https://www.optimat.co.uk/diapo/diapo.css you can save 2.8KB (72% compression rate)
- By compressing https://www.optimat.co.uk/.. /jquery.hoverIntent.minified.js you can save 836B (57% compression rate)
Speed test – Browser cache
Number of static resources (image, JS, CSS)
28
Browser cache
The browser cache is not set correctly for all elements.
| URL | Duration |
|---|---|
| https://www.optimat.co.uk/css/optimat-style.css | Expiry time is not specified |
| https://www.optimat.co.uk/diapo/diapo.css | Expiry time is not specified |
| https://www.optimat.co.uk/diapo/images/diapo/next.png | Expiry time is not specified |
| https://www.optimat.co.uk/diapo/images/diapo/pause.png | Expiry time is not specified |
| https://www.optimat.co.uk/diapo/images/diapo/play.png | Expiry time is not specified |
| https://www.optimat.co.uk/diapo/images/diapo/prev.png | Expiry time is not specified |
| https://www.optimat.co.uk/diapo/scripts/diapo.js | Expiry time is not specified |
| https://www.optimat.co.uk/diapo/scripts/jquery.easing.1.3.js | Expiry time is not specified |
| https://www.optimat.co.uk/.. /jquery.hoverIntent.minified.js | Expiry time is not specified |
| https://www.optimat.co.uk/diapo/scripts/jquery.min.js | Expiry time is not specified |
| https://www.optimat.co.uk/.. /jquery.mobile-1.0rc2.customized.min.js | Expiry time is not specified |
| https://www.optimat.co.uk/img/structure/ISO14001RegUKAS.png | Expiry time is not specified |
| https://www.optimat.co.uk/img/structure/ISO9001RegUKAS.png | Expiry time is not specified |
| https://www.optimat.co.uk/.. /comodo_secure_seal_76x26_transp.png | Expiry time is not specified |
| https://www.optimat.co.uk/.. /economic_development_small.jpg | Expiry time is not specified |
| https://www.optimat.co.uk/.. /sustainable_business_growth_small.jpg | Expiry time is not specified |
| https://www.optimat.co.uk/.. /technology_commercialisation_small.jpg | Expiry time is not specified |
| https://www.optimat.co.uk/.. /rotator-1.jpg | Expiry time is not specified |
| https://www.optimat.co.uk/.. /rotator-2.jpg | Expiry time is not specified |
| https://www.optimat.co.uk/img/structure/optimat_bg_alt.png | Expiry time is not specified |
| https://www.optimat.co.uk/img/structure/optimat_footer_logo.png | Expiry time is not specified |
| https://www.optimat.co.uk/img/structure/optimat_logo.png | Expiry time is not specified |
| https://www.optimat.co.uk/.. /optimat_market_research_and_strategy_con... | Expiry time is not specified |
| https://www.optimat.co.uk/img/structure/trans_black85png.png | Expiry time is not specified |
| https://www.optimat.co.uk/video-js/video-js.css | Expiry time is not specified |
| https://www.optimat.co.uk/video-js/video.js | Expiry time is not specified |
| https://www.optimat.co.uk/videos/optimat-success.jpg | Expiry time is not specified |
| https://ssl.google-analytics.com/ga.js | 2 hours |
Speed test – Images
File size of all images combined
247.18KB
Image optimisation
You can save 23.7KB (26% compression) by optimising the images below:
- By lossless compressing the https://www.optimat.co.uk/.. /rotator-1.jpg you can save 15.1KB (21%) data.
- By lossless compressing the https://www.optimat.co.uk/.. /comodo_secure_seal_76x26_transp.png you can save 3.2KB (52%) data.
- By lossless compressing the https://www.optimat.co.uk/.. /sustainable_business_growth_small.jpg you can save 1.2KB (19%) data.
- By lossless compressing the https://www.optimat.co.uk/diapo/images/diapo/prev.png you can save 926B (75%) data.
- By lossless compressing the https://www.optimat.co.uk/diapo/images/diapo/next.png you can save 913B (75%) data.
- By lossless compressing the https://www.optimat.co.uk/diapo/images/diapo/play.png you can save 908B (81%) data.
- By lossless compressing the https://www.optimat.co.uk/diapo/images/diapo/pause.png you can save 861B (90%) data.
- By lossless compressing the https://www.optimat.co.uk/.. /technology_commercialisation_small.jpg you can save 691B (18%) data.
Traffic
Alexa
13156601
Links
We found a total of 24 different links.
Internal links: 23
External links: 1
Internal links: 23
External links: 1
External links:
| Link text (anchor) | Link strength |
|---|---|
| Concept |
Internal links:
Website security
IP
78.109.165.161
External hidden links
Good! No hidden external links found
Looking for eval()
Good! No eval(bas64_decode()) scripts are found
Checking for XSS vulnerability
No XSS vulnerability found
Email encryption
Warning! The website contains at least one unencrypted email address.
Sites on same ip
Icons
Favicon
Good! The website uses favicon.
Order of Heading elements on mobile by position
- H2 : Specialised Consultancy Services, ( 0px from top )
- H2 : Working at the Interface of Industries, Markets and Technologies, ( 0px from top )
- H2 : Specialised Consultancy Services, ( 239px from top )
- H1 : Economic Development, ( 540px from top )
- H1 : Technology Commercialisation, ( 540px from top )
- H1 : Sustainable Business Growth, ( 540px from top )
- H1 : Optimat - research and strategy consultants, ( 742px from top )
- H3 : Latest Posts, ( 748px from top )
Typos
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